A Press release: Estonian startup company Medihub is revolutionizing the Nordic medical market

Medihub will be the first company to enter the Nordic and Baltic markets with an international medicinal services portal, allowing the comparison of service prices and reading of other patients’ feedback regarding clinics. International competition, in turn, will also improve the quality of medicinal services. Through growing exports, it is hoped that the Estonian medical sector will see an influx of additional finances from outside of the closed financing system – consequently resulting in improved working conditions and competitive pay for health professionals. So if successful, it is possible that Medihub may help put a stop to the current exodus of health professionals.

“Following the launch of the portal, paid services will most likely face a certain degree of price pressure due to a growing demand from abroad,” said Medihub’s CEO Helary Lainjärv, adding that this will not affect the provision and availability of services provided by the Estonian Health Insurance Fund. “In the long term, the Estonian medical sector will undoubtedly benefit from Medihub, as the current prices differ 2-8 times from the Finnish prices. Some Estonian private clinics, whose price/quality ratio is not in order, will have to adjust their prices or risk losing their clients. If we set the services provided by clinics side by side, we notice a considerable difference in prices in Estonia as well. A higher price does not necessarily mean better quality,” said Lainjärv.

The portal (https://medihub.me/) is developed continuously and new data is added daily. Medihub acts as an intermediary only for the clinics’ paid services and service prices can be compared without Health Insurance Fund benefits. Medihub could be especially useful for those seeking dentistry services, plastic surgery or LASIK eye surgery, as these services are usually excluded from receiving Health Insurance Fund benefits.

Medihub’s portal has been in development since spring 2015 and is now the home to most of the bigger clinics in Estonia and Finland. Its team is made up of specialists of various fields: software engineers, medics, lawyers, economists and artists.